Creator Agreement
Last updated: 25th July 2026
Legal Agreement
All visitors ("user", "you", "your") to the Not Rite website at notrite.in ("the Website") are entering a binding legal agreement on the following terms (the "Agreement") when using the Website. The Agreement is between the user and Qrated Sports Private Limited ("Not Rite", "we", "us", "our"), and use of this Website indicates continued acceptance of this Agreement.
Eligibility
Our services are available only to, and may only be used by, individuals who can form legally binding contracts under applicable law. Our services are not available to persons under 18 years of age.
Amendment to This Agreement
We may amend the terms of this Agreement from time to time, and we will let you know about these changes either by sending an email to the address you registered with Not Rite, or by displaying information about the changes on our home page, or both. Either way, your continued use of the Website will be taken as acceptance of the new terms.
Our Service
Not Rite provides a marketplace platform that enables creators to publish, sell, and offer designs for sale on physical merchandise; enables buyers to browse and purchase such merchandise; and facilitates product fulfilment, including payment processing, printing/manufacturing (via third-party partners), and delivery across India.
The digital content on the Website ("your content") may be information, text, data, graphics, images, photographs, or any other material posted online by users. Any design/content you upload to your creator account is described as your "art". Not Rite acts solely as an intermediary platform in respect of creator-generated content and designs, without initiating or modifying "your content" or "art". Your art may be viewed by all users of the Website once you publish/offer it for sale. If a customer places an order, Not Rite (or its third-party manufacturing partners) will process, print, and ship the physical product in the form specified.
Becoming a Creator
You can become a registered creator ("Creator") on the Website by setting up a password-protected account, or by authenticating using your phone number or another supported login method. You may be required to select a username and password. You must register as a Creator before uploading any content, including designs, comments, or reviews. Not Rite may, in its sole discretion, refuse any creator name it decides is inappropriate, and/or refuse any person from becoming a Creator.
Any information you choose to publish in the public section of your profile may be viewed, distributed, or linked to within the Website or in the course of delivering Not Rite's services. Please refer to our Privacy Policy to understand how we handle your personal information.
Passwords & Account Security
You are responsible for actions taken on the Website using your account, including any products purchased or sold and any content displayed or messages sent, even if such actions were not approved or contemplated by you. You are solely responsible for any loss caused by use of your password by you or any other person.
You agree not to disclose your password to any other person, and not to keep it where it can be copied or used by anyone other than you. If you suspect someone else knows your password, you must change it immediately.
Uploading Content
You keep the copyright in any original content you submit or upload to the Website. In order to receive the Website's services (including fulfilment/drop-shipping of your products and promotion of your creations on our marketing channels), you grant Not Rite a non-exclusive, royalty-free license to use and archive the content as reasonably contemplated by this Agreement.
When you submit or upload content, you represent and warrant that:
- you own all copyright in the content, or if you are not the owner, that you have permission to use the content and all rights required to display, reproduce, and sell it;
- the content you upload does not infringe the intellectual property rights or other rights of any person or entity, including copyright, moral rights, trademark, patent, or rights of privacy/publicity;
- your use of the Website complies with all applicable law, rules, and regulations;
- the content does not defame or vilify any person, people, caste, religion, or religious group, and is not obscene, pornographic, indecent, harassing, threatening, harmful, invasive of privacy/publicity rights, abusive, inflammatory, or otherwise objectionable;
- the content does not include malicious code, including viruses, trojan horses, worms, time bombs, or other programming routines that may damage, interfere with, or intercept any system, program, data, or personal information;
- the content is not misleading or deceptive and does not offer or disseminate fraudulent goods, services, schemes, or promotions.
Not Rite does not pre-screen, verify, authenticate, or independently assess the legality, originality, or intellectual property ownership of Creator content, and the responsibility for compliance rests solely with the Creator. You expressly consent to any removal, suspension, or disabling of access to content undertaken by Not Rite in compliance with statutory obligations, and waive any claim arising solely from such action. Any such removal shall not be construed as an admission of infringement, illegality, or wrongdoing by Not Rite, nor as evidence of editorial control or active participation by Not Rite in such content.
Not Rite reserves the right to review and, if deemed necessary in its sole discretion, remove any content and/or cancel your account where such content breaches this Agreement and/or applicable law. The foregoing representations and warranties are provided by the Creator with reference to, and in compliance with, Rule 3(1)(b) of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. You agree to indemnify Not Rite in respect of any direct or indirect damage caused by your breach of one or more of these warranties.
Not Rite may maintain internal records of Creators whose content is repeatedly removed or disabled for alleged intellectual property or legal violations, and may take proportionate action — including warning, suspension, or termination of access — in accordance with applicable law.
Without prejudice to the foregoing, such removal or disabling of access may also be carried out by Not Rite in order to comply with its obligations under Section 79(3) of the Information Technology Act, 2000, and, where applicable, Section 52(1)(c) of the Copyright Act, 1957.
Offering Your Creation for Sale on a Physical Product
Any Creator may offer their art for sale on a physical product by appointing Not Rite to facilitate the transaction on the terms set out in the Payment & Fulfilment Terms below. By agreeing to this Agreement, you expressly agree to those terms, which apply from the date you first offer your art for sale, and your continued use of the Website constitutes ongoing agreement to those terms as updated from time to time.
For the avoidance of doubt, Not Rite's role under this section is limited to facilitation of the transaction and fulfilment, and does not affect or dilute the Creator's sole responsibility for the selection, use, and intellectual property compliance of the artwork/designs applied to any physical product.
Purchasing a Product
Users can purchase products on Not Rite using the Razorpay Payment Gateway. All orders are prepaid; Cash on Delivery is not offered. You do not have to be a Creator to purchase a product. The price you pay is fixed at the time of ordering. You may not cancel an order once it has entered the printing pipeline (see our Returns, Exchanges & Cancellation Policy for the applicable cancellation window). It is the customer's responsibility to ensure the delivery address provided is correct; Not Rite takes no responsibility for non-delivery caused by an incorrect address. We do not warrant, endorse, or make representations about any content or art offered by any Creator.
Payment & Fulfilment Terms
1. Services
Not Rite, acting on your instructions, will market and obtain orders from customers for your creations over the Website, and will (or will arrange for third parties to) fulfil those orders by facilitating payment and manufacturing, and arrange delivery per the customer's instructions. Not Rite is free to provide the same services to any other Creator, including for art that is the same as or similar to yours.
References to "marketing", "obtaining orders", or similar expressions in this Agreement are limited to automated, technology-driven marketplace and facilitation services, and do not mean Not Rite initiates sales, acts as the seller of record, or assumes responsibility for the originality, legality, or IP compliance of your designs.
2. License & Standing Instructions
You grant Not Rite a non-exclusive, royalty-free license to use your intellectual property relating to your creations for the purpose of carrying out these Services. You instruct Not Rite to facilitate the sale of your creations, including payment processing and arranging manufacturing, in accordance with reasonable business practices, unless you instruct otherwise prior to an order being placed.
3. Sale of Your Creations
The retail price charged to customers is made up of: the fulfilment cost(printing/manufacturing cost and Not Rite's fee for hosting the marketplace and facilitating the transaction, inclusive of applicable tax), your margin (the amount you set above the fulfilment cost), and any applicable shipping charges and sales tax (GST, etc.) that Not Rite and/or you are liable to account for. When listing a design for sale, you may set any margin you wish, at or above zero, subject to any upper limit Not Rite may specify from time to time. The retail price will not change on an individual sale once a customer has submitted an order.
You may change your margin at any time by updating your selection on the Website. Not Rite may change the fulfilment cost at any time without specific notice to you. Not Rite makes no representation that it will be able to procure any order for your creations, nor that you will obtain any benefit from this Agreement.
All items purchased may be manufactured pursuant to arrangements with third-party suppliers under your instructions; title and risk of loss for such items pass from you to the customer without passing through Not Rite prior to delivery.
4. Payment Terms
You authorize Not Rite to collect, hold, and distribute the retail price ("sale proceeds") from customers on the following terms. Not Rite may also charge the customer for shipping, which is retained by Not Rite and does not affect the amount distributed to you.
- Not Rite will deduct the fulfilment cost (including Not Rite's facilitation fee and applicable tax) from the sale proceeds before distributing your margin.
- Your margin will become available for payout once the applicable return period for the delivered product has passed (see our Returns, Exchanges & Cancellation Policy).
- Payouts are made on a monthly basis, automatically, with no minimum withdrawal threshold. Pending — confirm the exact payout date each month, e.g. "1st working day of every month," and whether Creators can also request an on-demand payout
- It is your responsibility to ensure Not Rite has current details of your bank account/UPI/payout credentials. Not Rite will not be liable for any loss suffered by you due to incorrect details provided by you. If Not Rite is unable to pay you due to incorrect or outdated details, your margin will be held for up to 12 months from the payment date, after which, if you have not corrected your details, the proceeds will be forfeited to Not Rite or donated to a charity of Not Rite's choice. Pending — confirm you're comfortable with this forfeiture clause, or want a different resolution
- If your cumulative payouts cross ₹50,000 within a financial year, you will be required to disclose your PAN so that TDS can be deducted from your payout, in accordance with applicable Indian tax law.
5. Taxation Responsibility
Each party is responsible for their own taxes associated with each transaction, including any Sales Tax, GST, or other transactional taxes. Not Rite recommends you consult your own tax advisor. Not Rite does not collect or pay taxes on your behalf, as Not Rite acts only as a facilitator of the sale of your creations to customers. Amounts distributed to you are inclusive of any applicable taxes. You are solely responsible for reporting and remitting any tax liabilities arising from the sale of your products, together with any interest or penalties a tax authority may levy for non-compliance.
Excess Inventory
You grant Not Rite permission to dispose of any inventory that becomes excess as a result of a refund, reprint, fraud, product sampling, or promotional activity, in any manner Not Rite sees fit.
Reporting Inappropriate Content
Not Rite may not manually screen content before it is displayed on the Website, so members may inadvertently or deliberately submit content that breaches this Agreement. Prohibited content includes, but is not limited to, content that infringes intellectual property rights, defames or vilifies any person, caste, religion, or religious group, or is obscene, pornographic, indecent, harassing, threatening, harmful, invasive of privacy, abusive, or inflammatory, or otherwise prohibited under Rule 3(1)(b) of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, or applicable law.
By using the Website, users agree not to upload, post, or transmit any such prohibited content, and acknowledge that violations may result in content removal, access restriction, or other action in accordance with applicable law. Please report any inappropriate or potentially inappropriate content to support@qratedsports.com. All reports will be processed in accordance with the Information Technology Act, 2000 and applicable rules.
Intermediary Status, Platform Role & Allocation of Responsibility
The Creator expressly acknowledges and agrees that Qrated Sports Private Limited, operating the platform "Not Rite" (notrite.in) ("Platform"), acts as an intermediary within the meaning of Section 2(1)(w) of the Information Technology Act, 2000 in respect of all electronic records, artwork, designs, images, descriptions, and other content uploaded, stored, transmitted, or made available by Creators on or through the Platform.
In relation to Creator-generated content and artwork, Not Rite's role is limited to providing access to a technology-enabled platform and facilitation services. In this capacity, Not Rite:
- does not initiate the transmission of Creator content;
- does not select the recipient of such transmission; and
- does not exercise editorial control over, or materially modify, Creator-uploaded content.
The Creator acknowledges that all artwork, designs, images, and other creative content uploaded on the Platform are conceived, created, selected, and controlled solely by the Creator, and that Not Rite does not verify, authenticate, or independently assess the originality, legality, or intellectual property ownership of any such content — Not Rite is not accountable for any plagiarism, or intellectual property/licensing issues arising from Creator-uploaded content, and the Creator bears sole responsibility and liability for such issues.
Nothing in this Agreement shall be construed to mean that Not Rite authors, creates, curates, or controls the Creator's artwork or designs; guarantees or warrants the originality, non-infringement, or legality of any Creator content; or assumes liability for intellectual property violations arising from Creator-supplied designs or content.
Any display, listing, ranking, or visibility of content on the Platform (e.g., "featured," "popular," or similar) is automated and platform-driven, and shall not be interpreted as an endorsement, certification, or validation of the Creator's content or its legal compliance.
This Agreement shall be interpreted consistently with Section 79 of the Information Technology Act, 2000 and the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, so as to preserve Not Rite's status as an intermediary in respect of Creator-generated content, while allowing it to lawfully provide ancillary fulfilment and marketplace facilitation services.
Intellectual Property Rights & License
By submitting listings to Not Rite, you grant Not Rite a non-exclusive, worldwide, royalty-free, sublicensable, and transferable license to use, reproduce, distribute, prepare derivative works of, and display the content of such listings in connection with Not Rite's (and its successors' and affiliates') services and business in facilitating the sale of your product — including promoting and redistributing part or all of the Not Rite site (and derivative works) in any media formats and through any media channels. You also grant each user of Not Rite a non-exclusive license to access your content through the Website, and to use, reproduce, distribute, and display it as permitted through the Website's functionality and this Agreement. These licenses terminate within a commercially reasonable time after you remove your listings from Not Rite. Licenses granted through user comments are perpetual and irrevocable.
This license is limited to technical, operational, and facilitative purposes in connection with the functioning of the Platform, and shall not be construed as Not Rite exercising editorial control over, or assuming responsibility for, Creator content.
All intellectual property rights in the Website (including the software and systems underlying Not Rite, and text, graphics, logos, icons, sound recordings, and software) are owned by or licensed to us. Except as expressly authorized by this Agreement or applicable law, you may not use, adapt, reproduce, store, distribute, print, display, perform, publish, or create derivative works from any part of the Website, or commercialize any information, products, or services obtained from it, without our written permission.
If you use any of our trademarks in reference to our activities, products, or services, you must include a statement attributing that trademark to us. You must not use our trademarks as part of your own trademarks, in connection with unrelated activities/products/services, in a confusing or misleading manner, or in a manner that disparages us.
Indemnity
You agree to indemnify, defend, and hold Not Rite, its officers, directors, employees, agents, and representatives harmless — as well as all third parties printing, manufacturing, or otherwise fulfilling the products you design via the Website, and their officers, directors, employees, agents, and representatives — from and against any and all claims, damages, losses, liabilities, costs (including reasonable legal fees), or other expenses arising directly or indirectly from:
- your breach of any clause of this Agreement;
- any allegation that materials you submit or transmit to the Website infringe or otherwise violate the copyright, trademark, trade secret, or other intellectual property or other rights of any third party; and/or
- your activities in connection with the Website.
This indemnity applies without regard to the negligence of any party, including any indemnified person, and will survive termination of this Agreement.
Limitation of Liability
In no case will Not Rite be liable for any consequential loss or damage suffered by you arising from this Agreement. To the extent permitted by law, all warranties and conditions implied by law are hereby expressly excluded.
Termination
- You may terminate this Agreement at any time by closing your account, by emailing us at support@qratedsports.com.
- Not Rite may terminate this Agreement, or suspend/restrict your account, at any time and without notice, for reasons including but not limited to: breach of this Agreement, repeated intellectual property violations, or upload of prohibited content. Pending — other specific termination grounds (e.g. fraud, inactivity beyond a certain period, misrepresentation during onboarding) — currently left open-ended so Not Rite retains discretion, but a named list would be clearer for Creators
- After notice of termination, you authorize Not Rite to complete any transactions already in progress for your products, on the terms of this Agreement. Termination takes effect once those transactions are completed.
- Upon termination, Not Rite will pay you any accrued, unpaid margin proceeds from your account. Pending — confirm if you want to charge an administration fee on final payout (e.g. ₹50), or pay out the full accrued amount with no deduction
General
We accept no liability for any failure to comply with this Agreement where such failure is due to circumstances beyond our reasonable control. If we waive any right under this Agreement on one occasion, this does not mean that right is automatically waived on any other occasion. If any term of this Agreement is held invalid, unenforceable, or illegal for any reason, the remaining terms shall continue in full force.
Privacy
Your privacy is important to us. Please refer to our Privacy Policy, which is incorporated into this Agreement by reference, to understand how we collect and use your personal information.
Security of Information
No data transmission over the internet can be guaranteed as totally secure. We strive to protect your information; however, we do not warrant and cannot ensure the security of any information you transmit to us. Any information you transmit is transmitted at your own risk.